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Studienprofil

Master

MSc in Economics and Business Administration - Market Anthropology 

SDU University of Southern Denmark

Anzeige Ein Angebot der SDU University of Southern Denmark. Für den Inhalt ist die Hochschule verantwortlich.
Steckbrief
Abschluss:
Master
Sachgebiet(e):
Betriebswirtschaftslehre, Anthropologie
Regelstudienzeit:
2 years
Hauptunterrichtssprache:
Englisch
Studienform(en):
Vollzeitstudium
Standort(e):
Odense
Weitere basisinformationen
Zulassung & Bewerbung
Zulassungssemester:
Sep 01
Zulassungsmodus:
March 1
Themenschwerpunkte
Schwerpunkte:
Field Report Anthropology, Field Research Design , Market Ethnography, Technological Megatrends and Innovation , Consumption Studies, Issues in Global Development, Marketing Theory, Elective course, Science, Technology and Society
Fristen & Termine
Vorlesungszeit:

September-January and February-July

Bewerbungsfrist:

September intake: EU/EEA (and Swiss) citizens: March 1st or March 15 and February intake: EU/EEA (and Swiss) citizens: October 15th

Einschreibfrist (Beginner):

Starts up 1 february - read more

Einschreibfrist (Rückmelder):

no later than March 1st - read more

Sonstiges
Studienbeitrag:
No tuition fees for citizens from the EU/EEA countries.
Ansprechpartner
Student advisors
Tel: (+45) 6550 3191 (only during office hours)
Kontakt Hochschule
Campusvej 55
DK-5230 Odense M
T.: +45 65 50 10 00
Weitere Informationen / Services:
www.sdu.dk
Der Studiengang im Fokus

Introduction to MSc in Economics and Business Administration - Market Anthropology

This Master’s programme is a response to the growing global demand for anthropological insights which can be used strategically when navigating global and local markets. Being true to the heritage of anthropology, you will learn about and engage in ethnographic fieldwork.

During your third semester on the programme, you will undertake a major fieldwork project in collaboration with an academic supervisor from an international group of researchers who have studied market systems, organizations, and consumer culture from the polar circle to the Amazon and from YouTube to the Sahel. In your fourth semester, you will write your Master’s thesis based on this fieldwork.

The focal point of the first year of the programme is to build a theoretical and methodological basis for the fieldwork and your future career in marketing. You will therefore learn about analysis and understanding of markets as cultural and economic networks; that is nodes and relationships, which organize resource circulation.

You will also get anthropological insights into contemporary business and technological systems and anthropological analysis of market systems. In addition, you will acquire knowledge about the foundational theory of marketing and consumption.

The programme enrols a maximum of 20 carefully selected students who are part of a large and international study environment.

Student life

Our campus and social environment are characterized by a casual atmosphere and approachable lecturers and professors.

Our facilities are fully up-to-date and SDU offers a perfect surrounding to study. Odense as a city has a high share of students, offers a safe place to live, and provides all that is needed for good private student life. Both, our students and our faculty come from various national backgrounds making Odense a global and inspiring place to study international business.

We are sure that you will enjoy the many possibilities you will find at our campus and the SDU-culture.

Mögliche Berufsfelder

Career opportunities

You can use the competencies as a business entrepreneur, as a market intelligence specialist in large or medium-sized international companies or as a consultant. You can also work in the discovery and research of new ideas to planning, management and realization of business concepts. Typical job titles could be:

  • marketing assistant, marketing manager, market consultant
  • market development responsible
  • market intelligence officer, market surveillance, consumer insights officer, user insight professional
  • customer experience manager, customer experience designer
Fragen zum Studiengang
Welchen Abschluss erhalte ich, wenn ich MSc in Economics and Business Administration - Market Anthropology  studiere?
Beim Studiengang MSc in Economics and Business Administration - Market Anthropology  an der SDU University of Southern Denmark handelt es sich um einen Studiengang mit dem Abschluss Master
Welche Sachgebiete beinhaltet der Studiengang?
Die Sachgebiete des Studiengangs sind Betriebswirtschaftslehre und Anthropologie.
Wie lange dauert das Studium?
Die Regelstudienzeit beträgt Sonstige. Ein Semester sind 6 Monate. Somit dauert das Studium in der Regel 0 Monate.
In welcher Sprache finden die Lehrveranstaltungen statt?
Die Vorlesungen, Seminare oder Kurse finden hauptsächlich in Englisch statt.
In welcher Form wird das Studium MSc in Economics and Business Administration - Market Anthropology  angeboten?
Das Studium wird als Vollzeitstudium in Odense angeboten.
Wo finden die Lehrveranstaltungen statt?
Standort dieser Hochschule ist Odense.
Kann ich mich zum Sommer- oder zum Wintersemester bewerben?
Du kannst dich zu folgendem Semester bewerben: Sep 01.
Gibt es spezielle Zugangsvoraussetzungen, um MSc in Economics and Business Administration - Market Anthropology  zu studieren?
Für das Studium des Fachs MSc in Economics and Business Administration - Market Anthropology  gelten keine speziellen Zugangsvoraussetzungen.
Welche Themenschwerpunkte gibt es?
Themenschwerpunkte im Studienfach MSc in Economics and Business Administration - Market Anthropology  sind:
Schwerpunkte:
Field Report Anthropology, Field Research Design , Market Ethnography, Technological Megatrends and Innovation , Consumption Studies, Issues in Global Development, Marketing Theory, Elective course, Science, Technology and Society
Wann kann ich mich bewerben?
Hier findest du die Fristen und Termine für deine Bewerbung:

Vorlesungszeit:

September-January and February-July

Bewerbungsfrist:

September intake: EU/EEA (and Swiss) citizens: March 1st or March 15 and February intake: EU/EEA (and Swiss) citizens: October 15th

Einschreibfrist (Beginner):

Starts up 1 february - read more

Einschreibfrist (Rückmelder):

no later than March 1st - read more

Kann ich MSc in Economics and Business Administration - Market Anthropology  ohne Abitur studieren?
Nein, leider kannst du MSc in Economics and Business Administration - Market Anthropology  an der SDU University of Southern Denmark nicht ohne Abitur studieren.
Gibt es einen Studienbeitrag?
Zum Studienbeitrag liegen folgende Informationen vor: No tuition fees for citizens from the EU/EEA countries.
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