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Studienprofil

Master

MSc in Economics and Business Administration - Marketing, Social Media, and Digitalization 

SDU University of Southern Denmark

Anzeige Ein Angebot der SDU University of Southern Denmark. Für den Inhalt ist die Hochschule verantwortlich.
Steckbrief
Abschluss:
Master
Sachgebiet(e):
Betriebswirtschaftslehre, Sozialökonomie
Regelstudienzeit:
2 years
Hauptunterrichtssprache:
Englisch
Studienform(en):
Vollzeitstudium
Standort(e):
Esbjerg
Weitere basisinformationen
Zulassung & Bewerbung
Zulassungssemester:
September 1 or February 1
Zulassungsmodus:
September intake: March 1st or February intake: October 15th
Themenschwerpunkte
Schwerpunkte:
Strategy and Competition, Digitalization of Business and Marketing, Quantitative Market Research Methods, Topics in Marketing, Social Media,, Digitalization, Sports and Event Management, Sports Governance, Green Business, Change and Knowledge Management in Health Systems, The State of Global Health, Risk Theory and Assessment
Fristen & Termine
Vorlesungszeit:

September-January and February-July

Bewerbungsfrist:

September intake: EU/EEA (and Swiss) citizens: March 1st or March 15.

Einschreibfrist (Rückmelder):

no later than March 1st - read more

Sonstiges
Studienbeitrag:
No tuition fees for citizens from the EU/EEA countries.
Ansprechpartner
The international Office
Tel: (+ 45) 6550 2264
Kontakt Hochschule
Campusvej 55
DK-5230 Odense M
T.: +45 65 50 10 00
Weitere Informationen / Services:
www.sdu.dk
Der Studiengang im Fokus

Introduction to MSc in Economics and Business Administration - Marketing, Social Media, and Digitalization

Do you want to create the future marketing of brands in diverse industries? This program offered at Campus Esbjerg gives you the demanded competencies that enable you to become such a leading marketing manager with a focus on social media and digitalization.

The MSc in Economics and Business Administration profile in Marketing, Social Media, and Digitalization offers amongst other courses in social media networks and marketing communication, digital business and marketing, consumer behaviour, project management, and competitive strategy.

You'll get methodological skills in qualitative as well as in quantitative research and you can choose between several electives offered especially for this program such as brand management and marketing strategy as well as electives from other master studies offered at Campus Esbjerg.

The combination of courses in advanced management and marketing, social media, and digitalization qualifies you to manage the development of competencies and continuous learning that are necessary survival skills for brands and organizations in an intensified competitive environment.

Through a combination of project work, group work, and lectures you will understand how to manage the various aspects of marketing, social media, and digitalization in organizations. 

Student life

Student life

Our campus and social environment are characterized by a casual atmosphere and approachable lecturers and professors.

Our facilities are fully up-to-date and SDU offers a perfect surrounding to study. Odense as a city has a high share of students, offers a safe place to live, and provides all that is needed for good private student life. Both, our students and our faculty come from various national backgrounds making Odense a global and inspiring place to study international business.

We are sure that you will enjoy the many possibilities you will find at our campus and the SDU-culture.

Mögliche Berufsfelder

Career opportunities

Examples of job titles within the specific field of Marketing, Social Media, and Digitalization are:

  • Social media specialist and/or coordinator
  • Brand community manager
  • Digital strategist
  • Brand manager
  • Market researcher


Examples of job profiles in general are:

  • Marketing coordinator
  • Project manager
  • Personal assistant for CEO
  • Management consultant
  • Area sales manager
  • Entrepreneur/business developer
  • Product developer
  • University researcher/Professor
Fragen zum Studiengang
Welchen Abschluss erhalte ich, wenn ich MSc in Economics and Business Administration - Marketing, Social Media, and Digitalization  studiere?
Beim Studiengang MSc in Economics and Business Administration - Marketing, Social Media, and Digitalization  an der SDU University of Southern Denmark handelt es sich um einen Studiengang mit dem Abschluss Master
Welche Sachgebiete beinhaltet der Studiengang?
Die Sachgebiete des Studiengangs sind Betriebswirtschaftslehre und Sozialökonomie.
Wie lange dauert das Studium?
Die Regelstudienzeit beträgt Sonstige. Ein Semester sind 6 Monate. Somit dauert das Studium in der Regel 0 Monate.
In welcher Sprache finden die Lehrveranstaltungen statt?
Die Vorlesungen, Seminare oder Kurse finden hauptsächlich in Englisch statt.
In welcher Form wird das Studium MSc in Economics and Business Administration - Marketing, Social Media, and Digitalization  angeboten?
Das Studium wird als Vollzeitstudium in Esbjerg angeboten.
Wo finden die Lehrveranstaltungen statt?
Standort dieser Hochschule ist Esbjerg.
Kann ich mich zum Sommer- oder zum Wintersemester bewerben?
Du kannst dich zu folgendem Semester bewerben: September 1 or February 1.
Gibt es spezielle Zugangsvoraussetzungen, um MSc in Economics and Business Administration - Marketing, Social Media, and Digitalization  zu studieren?
Für das Studium des Fachs MSc in Economics and Business Administration - Marketing, Social Media, and Digitalization  gelten keine speziellen Zugangsvoraussetzungen.
Welche Themenschwerpunkte gibt es?
Themenschwerpunkte im Studienfach MSc in Economics and Business Administration - Marketing, Social Media, and Digitalization  sind:
Schwerpunkte:
Strategy and Competition, Digitalization of Business and Marketing, Quantitative Market Research Methods, Topics in Marketing, Social Media,, Digitalization, Sports and Event Management, Sports Governance, Green Business, Change and Knowledge Management in Health Systems, The State of Global Health, Risk Theory and Assessment
Wann kann ich mich bewerben?
Hier findest du die Fristen und Termine für deine Bewerbung:

Vorlesungszeit:

September-January and February-July

Bewerbungsfrist:

September intake: EU/EEA (and Swiss) citizens: March 1st or March 15.

Einschreibfrist (Rückmelder):

no later than March 1st - read more

Gibt es einen Studienbeitrag?
Zum Studienbeitrag liegen folgende Informationen vor: No tuition fees for citizens from the EU/EEA countries.
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